French bank Societe Generale has started a new bank card especially for women.

(The pink-and-gold-coloured “Pour Elle” bank card, offers holders up to €200 of handbag theft insurance and a dedicated hotline for up to two electrician, locksmith or other handyman callouts per year. And before you shout “sexism” a spokeswoman from the bank has said, “5% of the cardholders are men”.)