Acedia

We get distracted by social media, yet have a pile of books unread. We keep meaning to go outside but somehow never find the time. We’re bored, listless, afraid and uncertain.

What is this feeling?

Writing Articles – Business English – July

The Business of Writing Articles…for Business


In today’s business environment, people are constantly searching for quality information. They want to understand processes, systems, products, services, and organizations better. They are always on the lookout for online and offline articles that present current and relevant information. In business, articles enhance an enterprise’s reputation when they impart practical information to readers in an organized and easy-to-read format.

So, how does a business, whether small, medium or large, use articles to enhance their business? They place their articles on their company websites and on their company blogs. Sometimes a business writes a search engine optimized (SEO) article intended for widespread distribution on the Internet. They provide links back to their company website in the author’s resource section at the end of the article. These articles build traffic to business websites.

Writing Newsletters – Business English

The Business of Writing Newsletters


As we continue our series on different types of business writing, we’re looking at a popular form that many businesses use: the business newsletter.

Newsletters are an effective way to keep individuals and other businesses informed about an enterprise. Newsletters are typically monthly, although some are weekly or even quarterly. They provide specialized information to those with an interest in a company and all they offer.

Working At Home – Business English

Advantages and Disadvantages of Working at Home

by Suzanne E Morrison

If you are starting a home business it is important to think about why you want to do this and also what the pros and cons of working from home full time will be.

At the time of writing I have been working from home full time for just over one year. Prior to that I worked full time for a big company for over 12 years. Before I took the plunge and decided to work from home full time I had to consider carefully why I wanted to do this and what the advantages and disadvantages were going to be. Here are what I see as the main positives and negatives, based on my experience from both sides of the fence.

SWOT Analysis – Business English

SWOT Analysis


What is it and Why is it Important to Your Business?

by Leo Thomas

SWOT analysis or position analysis is a crucial exercise that all businesses should undertake at regular intervals, whether they are new or old. It is basically a critical appraisal of the Strengths and Weaknesses, Opportunities and Threats in relation to the internal and environmental factors affecting a business.