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February 2,
What's Ambient about a Sausage Roll?

British anti-jargon campaigners, the Plain English Campaign, were celebrating Monday after forcing  supermarket chain, the CoOp, to change the labelling on a sausage snack which had been described as "ambient". Campaigners decided to complain about what they described as the "bizarre" title given to the roll after they were contacted by a succession of baffled […]

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