Singapore has launched campaigns to promote better English.
But more importantly, they have another campaign running too, to promote kindness. The city-state wants its citizens to be... nicer.
"Kindness. Bring It On!" -- to be launched this weekend -- is a government-backed initiative aimed at encouraging Singaporeans to be openly gracious to their relatives, colleagues, classmates and neighbours.
The Singapore Kindness Movement (SKM), a partly government-funded charity, plans to recruit "kindness troopers" to deliver its message, and draft movie stars to do public appearances. Teachers will give lessons about graciousness.
I know I'd much rather teach kindness than English.