3 Biggest Marketing Lies:
- We need a bigger advertising budget.
- We need a new logo.
- We're going out to lunch to talk business.
3 Biggest Retail Industry Lies:
- Immediate delivery?...No problem.
- We treat every customer as if they were our most important.
- You can exchange or get a full refund on any item that you're not satisfied with.
3 Biggest Executive Lies:
- Money...it's just a score card.
- If it were up to me, there'd be no assigned parking spaces.
- You have to twist my arm to get me to go on a business trip.
Biggest Lie Ever?
- The world will end on ....
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