According to a study commissioned by chocolate biscuit brand Rocky, in 2011, one in seven youngsters in the UK spent just 26 hours playing outdoors over the whole year.

(More than half of kids only saw their parents at weekends and 44% of parents admitted using computer games to keep the kids quiet, because they were too tired to organise activities. That combines with the fact that the weather was lousy and the economy a disaster 2011 has been labelled as the worst year to be a child.)