Learning Business English
Every day brings news about more layoffs, companies shutting down and escalating levels of unemployment. It's no wonder that students and employees find the entire situation overwhelming. In today's market, traditional forms of employment are becoming tougher to come by and looking for that 'perfect' job may seem impossible. But all is not lost. There are still some industries that are going strong and some perhaps doing better than ever before. These are the careers that will lead the future of business and discovering them at a time like this is invaluable. The earlier you start planning for these specific careers, the safer your future will be once the economy has regained stability.
We all want to believe that practicing good ethics in both our personal and professional lives is the right thing to do; that we should not wrong, cheat, or defraud others. The reality though is we have allowed unscrupulous ethical practices to creep into our lives like a vine that starts at the root and, if left unchecked, slowly climbs the tree and eventually strangles it. The current recession is indicative of how we are all having to pay a hefty price for ethical corruption, e.g.; companies are closing, people are out of work, houses have been foreclosed, retirement funds are depleted causing people to work longer and creating a crowded job market for young people to enter. Some would say the recession is a simple matter of economics and nothing else. Nonsense.
We've been reading about the future in Skype. Not about horoscopes, but about figuring out what might happen in the future. Here's an article from John Prytz about the concept of Futurology.
Prophecy isn't all balderdash. I make this prophecy that the Sun will rise tomorrow morning in New York City! I also make this prophecy that New York City will experience at least one thunderstorm between May and September 2011. Further, I'll make another prophecy that there will be at least one murder in New York City in the month of June, 2011. But, if I make a prediction that aliens will invade New York City in 2011; some New Yorkers will experience the Biblical Rapture in 2011; or that planetary alignments suggest that 90% of couples living in Manhattan will divorce in 2011, well you'd call that balderdash. So, what's the dividing line between making balderdash prophecies and making sensible predictions?
I make some serious marketing mistakes. And a big one is not implementing what I already know. I read a lot, buy online programs, attend seminars and yet I implement a fraction of what I've learned.
That's the bad news.
The good news is that you don't have to implement a lot to be outrageously successful. You just have to implement a few things consistently. And I've seen many Independent Professionals focus on one area of marketing and grow their businesses brilliantly.
Father: "I want you to marry a girl of my choice"Son: "I will choose my own bride!"Father: "But this is Bill Gates's daughter."Son: "Well, in that case - OK!"Next -…